The small business is right now on a steep growth trajectory. According to a new study from the Kansas City-based Kauffman Foundation, a typical small-business starter is around 40 years old. On an average, when launching a first company; seventy percent of first-time founders are married, and nearly sixty percent have at least one kid. In addition, fifty nine percent come from lower-middle-class or blue-collar families, and almost half hold advanced degrees. Considering the opportunities in today’s economy with the ubiquitous internet this is hardly surprising. The number of businesses with no paid employees grew from 16.5 million in 2000 to almost 17 million in 2001, a healthy growth of 2.7 percent, according to the U.S. Census Bureau.Home Business Sector
Today, the small businesses make up more than 70 percent of all businesses. These businesses typically comprise of child care centers, beauty parlors, barber shops, real estate agents, consultants, domestic help, online marketing and the list goes on. The unanimous choice for millions of people in today’s globalized world is no doubt, the Home Business Employment. The new and emerging sector of web based opportunities has attracted the computer or the tech savvy to go online in quest of new source of income in the recession hit job market. Though many of the web entrepreneurs are not equipped with web-design concepts, HTML and computer languages, there are many who with some basic skill-set are exceptionally successful and have grown to become millionaires from absolutely scratch. The rag to riches success stories though hard to believe are real. There are quite a few who have carved out a niche for themselves in the online home business segment.Internet Marketing
To develop an internet footprint is very crucial to the web marketers, most of the time with a plethora of scams it is difficult to chart the course in the “Internet Life Cycle”. While anyone can come out with a rudimentary website, finding the appropriate niche market and the keywords are vital to the success in internet world. Traffic is the key element and while there are number of strategies to attract hits to the website that convert to sales, a can-do attitude with patience and perseverance are the long-term requirements for anybody who wants to achieve success. The ever changing world-wide-web constantly demands upgrading of existing techniques, skill-set and also acquiring new ones. The core principles remain the same though, promotion of the website online and offline through various established methods. Search engine optimization requires in-bound and back links to the website. To adapt to the ever changing algorithms of the search engine, a basic and fundamental rule is the ‘content’. The secret of conquering the search engines is original and unique content that provides optimum information to the seeker. Automation software, auto-pilot systems, submission software and various tools are evolving to crack the ever changing ‘complex internet code’.Working at home in Pajamas : The Pajama Culture
With the option of working from home things are not at all gloomy for those who are going through the drudgery of working in shifts, commuting 2 to 4 hours everyday to just make ends meet with very few hours left to spend with the family. The white-collared job requires 8 to 10 hours on-site and it does not finish there, there are conferences to attend in the early mornings and late nights. Added to this, we spent hours working over-time and on week-ends without any compensation to meet the deadlines to keep away the proverbial sword hanging over our heads.Contrary to this, just imagine working in pajamas from the comfort of home with no-one to boss around. One can choose the working hours. There is no need to miss out on the precious moments and the proximity of the family members. There is no commuting whatsoever and hurdles of getting stuck in traffic jam. You are not at the mercy of the company or your manager for vacations. You can plan and save for your week-ends and holidays. This is sure to happen with a successful home-based employment.The joy of the financial independence with a part-time or full-time web-based home income opportunity is immense. You are in absolute control of the operations, the home-grown project and responsible for its charter, execution and results. With increasing earnings, you can now commit the long awaited gift to your spouse or kid, purchase outright the Mercedes that you always dreamt of, work out a retirement plan, invest the savings in mutual funds, insurance cover and get rid of mortgage loans. I, for that matter find it very interesting to share my small home office with my daughter that has a small study table for her and another one for my laptop. All my planning, strategizing and visualizing happen from this small location; nothing dampens my spirit when I take solace in this small home office.